OEM means you bring the design and we build it. ODM means we develop it with you. Either way the tooling, the lines and the quality gates sit under one campus.
Most buyers start with one and drift into the other. Knowing which you are buying keeps the quotation honest.
You supply the tech pack, the last and the colour direction. We quote tooling, materials and build, then run it. Best when you have in-house design.
You supply the market position, the price target and the end use. We develop the styles with you and you select. Best when you need range fast.
Many brands run ODM styles to find what sells, then convert the winners into OEM programmes with their own tooling and IP.
Steed Sports (Guangzhou) Co., Ltd. is a Guangzhou-based OEM/ODM athletic footwear supplier. Our manufacturing partner is Jiangxi BaiYing Group, a vertically integrated footwear and apparel manufacturer in Shicheng County, Ganzhou.
The campus covers 473 mu — about 78 acres — with 480,000 m2 of floor space, 16 intelligent production lines and 68 smart stitching lines. Annual output runs to 20 million finished pairs and 10 million garments.
Because upper knitting, sole tooling, assembly and packaging sit in one place, a change late in a programme does not become a negotiation between subcontractors. More than 4,000 SKUs leave these lines each year.
The factory holds ISO 9001, ISO 14001 and ISO 45001 management-system certification, renewed on 12 July 2024 and valid to 16 May 2027. Market-specific test reports and buyer audits are shared under NDA.
Materials and components checked on arrival against the approved specification, before they reach a line.
Checks at assembly stations while the shoe is still on the line — where a correction is still cheap.
Full pre-final review before packing, with inspection reports and photographs shared with you.
Sampling to the AQL standard agreed for your order, with 100% inspection on critical defects. Third-party inspection can be arranged at your request.
Summer casual is where OEM engineering shows: breathability is a construction decision made across three parts of the shoe, not a material label.
Open-knit and engineered mesh zones placed where heat builds — midfoot and forefoot — rather than one flat mesh sheet.
Perforated or moisture-wicking footbeds and linings that move sweat away from the foot instead of trapping it under a foam slab.
Adhesive and construction method chosen for hot-climate wear, so bonds hold through the season instead of failing at the flex point.
Tell us the climate your market sells into and we build the spec around it. Materials detail: shoe materials guide for buyers.
Buyers searching for an OEM or ODM sports shoes supplier in China are usually trying to answer two questions at once: who owns the design, and can this company actually open a factory. Steed Sports is the international partner of Jiangxi BaiYing Group, responsible for its international business. Manufacturing runs on the Jiangxi BaiYing campus — 473 mu, 480,000 m², 16 intelligent lines, 68 stitching lines, 20 million pairs and 10 million garments a year.
If you already have a tech pack, start as OEM. If you need a range first, start as ODM and convert the styles that sell. Either way, MOQ, sampling and bulk timing are confirmed per style after we see the brief — not as a number published on this page.
Buyers often arrive from a clothing and shoe suppliers search and then narrow to footwear. Whichever door you come through, the first question is the same: which parts of the product are yours and which are ours. With OEM shoes you bring the design and we build to it. With ODM we bring the development and you choose from it. With private label the label is yours on a body we already run.
OEM or ODM, one style or a full range. Send the brief and we will come back with a route, a sampling date and a production window.